We recently partnered with a client on an innovative project aimed at increasing customer engagement and enhancing brand visibility. The challenge was to design a lottery system that would connect online shoppers, offline buyers, and Instagram followers seamlessly.
Our Solution
- For WooCommerce Customers
We created an automated system that enrolled every customer—whether they purchased online or offline—into the lottery.
This approach incentivized purchases and significantly increased online sales. - For Instagram Followers
We integrated the system to include followers of the business page on Instagram. This ensured offline customers (from marketplace visits) could also join the lottery simply by following the page.
🛠How We Made It Happen
- Developed a robust integration between WooCommerce and the lottery system.
- Utilized Instagram API to track followers in real-time.
- Built an automated and transparent winner selection process to ensure fairness.
🌟 Results
- Higher Engagement: Increased activity on both the website and Instagram.
- Offline-to-Online Transition: Connected marketplace buyers to the brand’s online presence.
- Improved Loyalty: Strengthened customer relationships with a creative and rewarding system.
This project is a perfect example of how thoughtful digital solutions can meet real-world business needs, creating value for both businesses and their customers.
🚀 If you’re ready to innovate and drive results with custom digital solutions, let’s collaborate!
